Drive: the Surprising Truth About What Motivates Us

Part II of II: Book Review- Drive by Daniel Pink

Welcome back to my review on Drive: the Surprising Truth About What Motivates Us, by Daniel Pink. In the first installment, we covered the evolution of Motivation, from 1.0 to 3.0, and defined Type X vs. Type I personalities. Now, let’s continue with the focus on what fuels Type I’s:

Businesses should be fostering Type I motivations. Those with Type I personalities are motivated by:

  • Autonomy, specifically autonomy in the Four T’s:
    • Task – What am I working on?
    • Team – Who am I working with?
    • Time – When am I working on it?
    • Technique – How am I working on it?
  • Mastery, or the desire to achieve perfection at one’s craft.
  • Purpose, or the need to belong to something bigger than yourself and improve society in the process.

Drive goes on to give examples of success stories from companies and Managers who ‘get it’, as well as recommendations on ways to foster Type I motivation in your organization. While many of the ideas may sound a bit too ‘touchy feely’ for some, it does not totally dismiss traditional means of Motivation 2.0 (Carrot and Stick works for repetitive, non-creative tasks; Money does matter, but not once you have established a fair baseline) it really does give you a lot to think about not only in terms of how we motivate our employees, but ourselves and our Children (don’t offer praise for being smart, offer praise for working hard!).

All in all this is a great read and highly recommended for anyone looking to spark creativity and boost motivation in your organization.

avatarJorge Azcuy
Director of Technical Services

Posted on July 15th, 2011. Filed under Compuquip News, Enewsletters, Managed IT Services, Popular Posts, Spotlight.